Buyer Behaviour
by Frank Atkinson
Publisher: BookBoon 2010
ISBN-13: 9788776816834
Number of pages: 31
Description:
The author specialises in training salespeople to be more confident and successful in their role. Contents: Introduction to buyer behaviour; Behavioural analysis, Understanding your preferred style and how to deal with other buyer types; Buyer tactics.
Download or read it online for free here:
Download link
(1.8MB, PDF)
Similar books

by MTD Training - BookBoon
If you're selling a product or a service to your clients you'll need to know exactly how to influence and sell your wares in the right way. This textbook will focus on the key skills and techniques that you need to perform high impact presentations.
(7088 views)

by MTD Training - BookBoon
If you're going to be a top earner in the sales industry then effective negotiation skills are a key area that you'll need to master. You'll want to get the best deal. So how can you accomplish this? This textbook will reveal all.
(8177 views)

by Charles M. Futrell - Harcourt Brace College
The book focuses on topics most important to today’s organizations: team building, leadership, relationship selling, services and nonprofit selling, global selling, the multicultural workplace, technology, small business, and increasing competition.
(13931 views)

by MTD Training - BookBoon
If you've been in sales for any length of time then you've most likely heard the objections in sales more than once. This textbook will cover some of the techniques and strategies that you can use to overcome these objections.
(9696 views)