Logo

When Media Are New: Understanding the Dynamics of New Media Adoption and Use

Large book cover: When Media Are New: Understanding the Dynamics of New Media Adoption and Use

When Media Are New: Understanding the Dynamics of New Media Adoption and Use
by

Publisher: University of Michigan Press
ISBN/ASIN: 0472050850
ISBN-13: 9780472050857

Description:
The book investigates the human factors involved in technological change and their implications for current and future media. It will find a broad audience ranging from media and communication scholars to historians and organizational theorists to industry professionals.

Home page url

Download or read it online for free here:
Read online
(online reading)

Similar books

Book cover: Digital Material: Tracing New Media in Everyday Life and TechnologyDigital Material: Tracing New Media in Everyday Life and Technology
by - Amsterdam University Press
The authors assembled their 'digital material' into an anthology, covering issues ranging from desktop metaphors to Web 2.0 ecosystems, from touch screens to blogging and e-learning, from role-playing games and cybergothic music to wireless dreams.
(5185 views)
Book cover: Media Innovation and EntrepreneurshipMedia Innovation and Entrepreneurship
by
The textbook is designed to fill the needs of a growing number of journalism and mass communications programs in the U.S. that are teaching media entrepreneurship, media innovation, and the business of journalism to undergraduates and graduates.
(5368 views)
Book cover: MediactiveMediactive
by - Lulu.com
We're in an age of information overload, and too much of what we watch, hear and read is mistaken, deceitful or even dangerous. Yet you and I can take control and make media serve us by being active consumers and participants. Here's how.
(10721 views)
Book cover: Rethinking the BBC: Public Media in the 21st CenturyRethinking the BBC: Public Media in the 21st Century
by - Commonwealth Publishing
'Rethinking the BBC: Public Media in the 21st Century' brings together some of the most influential thinkers on media politics and policy in the UK and beyond. It is a vital contribution to the debate on public media at a moment of rapid change.
(4285 views)