Logo

Customer Relationship Management

Small book cover: Customer Relationship Management

Customer Relationship Management
by

Publisher: BookBoon
ISBN/ASIN: 8776811654
Number of pages: 15

Description:
Customer Relationship Management (CRM) is growing in importance due to the challenging business environment faced by organisations throughout the world today. In this textbook a review of the theoretical conditions for Customer Relationship Management is given.

Home page url

Download or read it online for free here:
Download link
(830KB, PDF)

Similar books

Book cover: Managing through ChangeManaging through Change
by - BookBoon
Change is the only constant so it's important that you know how to manage through change. This book covers techniques on how to manage change effectively taking into account all of the factors that have impact on others, systems and processes.
(12733 views)
Book cover: Stress and Work/Life Balance: Insights for ManagersStress and Work/Life Balance: Insights for Managers
by - BookBoon
My guiding aim in writing this book was to make it readable, down to earth and useful. It carries a conviction that managers vulnerability to stress can be lessened by them standing back from the coal face occasionally ...
(10684 views)
Book cover: Management Briefs: Management and Leadership Theory Made SimpleManagement Briefs: Management and Leadership Theory Made Simple
by - BookBoon
This book is a collection of 500-word essays on a variety of management, leadership, and organizational topics. Using a variety of examples and references, readers can quickly gain insight into fundamental and advanced management principles.
(16345 views)
Book cover: Making Management SimpleMaking Management Simple
by - How To Books Ltd
The principles of good management are explained in an easy-to-understand way. Management is not easy and we all need to work on making ourselves better at it. Use this book to do just that and it will be a tenner well spent.
(9344 views)