Logo

Buyer Behaviour by Frank Atkinson

Small book cover: Buyer Behaviour

Buyer Behaviour
by

Publisher: BookBoon
ISBN-13: 9788776816834
Number of pages: 31

Description:
The author specialises in training salespeople to be more confident and successful in their role. Contents: Introduction to buyer behaviour; Behavioural analysis, Understanding your preferred style and how to deal with other buyer types; Buyer tactics.

Home page url

Download or read it online for free here:
Download link
(1.8MB, PDF)

Similar books

Book cover: Powerful SellingPowerful Selling
by
While it uses the traditional selling tenets as its foundation, the book adapts the concepts to the rapidly changing world of business in today's environment, including the use of blogs, wikis and other interactive ways of connecting with customers.
(6379 views)
Book cover: Closing the SaleClosing the Sale
by - BookBoon
The biggest obstacles to closing are fear of rejection by the salesperson and fear of making a mistake by the buyer. This short book gives good practical advice on how to close more sales confidently and at the right time.
(9173 views)
Book cover: Successful Prospecting in SalesSuccessful Prospecting in Sales
by - BookBoon
From the table of contents: The Role of Prospecting in the Sales Process; General Skills that Prospecting Requires; Prospecting Tips; Effective Introductory Sales Letters; Cold Calling Techniques; Prospecting with Existing Customers; Resources.
(12501 views)
Book cover: Auctions: Theory and PracticeAuctions: Theory and Practice
by - Princeton University Press
A non-technical introduction to auction theory and its practical application. It introduces the basic theory, discusses practical auction design, and describes the one-hundred-billion dollar 3G mobile-phone license auctions.
(15226 views)