Business Fundamentals
by Donald J McCubbrey
Publisher: Connexions 2009
Number of pages: 336
Description:
The Business Fundamentals is designed to introduce students, particularly those in developing economies, to the essential concepts of business and other organizations. It focuses on small, entrepreneurial start-ups, and expands the discussion in each chapter to include issues that are faced in larger organizations. Traditional business models are discussed as well as eBusiness models. All major functional areas of modern organizations are covered.
Download or read it online for free here:
Download link
(10MB, PDF)
Similar books
Statistics for Business and Economicsby Marcelo Fernandes - BookBoon
In today's economic environment it is practically impossible to avoid dealing with data gathering and analysis. This free textbook provides a comprehensive overview of the main topics in the area of statistic analysis for business and economics.
(22955 views)
The Sustainable Business Case Bookby Ross Gittell, Matt Magnusson, Michael Merenda - The Saylor Foundation
This book combines the theory of sustainability with key concepts, analytical and contextual information with a collection of cases which provide guidance on how sustainable businesses operate from different business functional area perspectives.
(10151 views)
Developing New Products and Servicesby G. Lawrence Sanders - The Saylor Foundation
The book focuses on the upfront activities and ideas for new product and service development. A number of powerful concepts and tools are presented so your students can better understand how to facilitate new product development.
(10307 views)
Business Mathematics: A Textbookby Edward I. Edgerton, Wallace E. Bartholomew - The Ronald Press Co.
The course in this book is much more advanced than the usual course in commercial arithmetic. The attempt has been made to construct a practical course which will contain all the essential mathematical knowledge required in a business career.
(18989 views)