The Marketing of Ideas and Social Issues
by Seymour Fine
Publisher: Project Gutenberg 1981
Number of pages: 134
Description:
An idea is taken for granted in the scheme of things. Someone exclaims, 'I've got an idea!' What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? What will be the effect of the acceptance of the idea? These are some of the questions dealt with in this book.
Download or read it online for free here:
Download link
(3.9MB, PDF)
Similar books
Google Beyond googleby Varinder Taprial, Priya Kanwar - BookBoon
Google offers many useful products and features that span from its advanced web search applications to working on the cloud and social networking services. This book demonstrates the wide scope of Google products beyond the simple search.
(11734 views)
Marketing Communicationsby Olujimi Kayode - Bookboon
A basic textbook from which the reader could learn the fundamentals of communication as it is applied to marketing. The most important concepts that underpin the strategy of effective marketing communications are identified and explained.
(12580 views)
85 Inspiring Ways to Market Your Small Businessby Jackie Jarvis - How to Books
The book sets out to be your own, pocket, marketing consultant. It offers some great ideas and explains how each idea will benefit your business, what you need to do to make it work, and how you can apply it to your own business immediately.
(22311 views)
Essentials of Marketing Research: Exercisesby Paurav Shukla - BookBoon
Make sure you are well prepared for your exam. The book covers exploratory and conclusive research design, sampling, measurement and scaling, questionnaire design, data preparation and preliminary data analysis, report preparation and presentation.
(14889 views)