by Karen Collins
Publisher: Flat World Knowledge 2009
The author's goals in writing Exploring Business were simple: first, introduce students to business in an exciting way and second, provide faculty with a fully developed teaching package that allows them to do the former.
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by William Frey - Connexions
Designed as a laboratory, skills-based book where students develop, practice, and refine decision-making and problem-solving strategies that they will carry with them into the world of business practice. The approach is decidedly practical.
by G. Lawrence Sanders - The Saylor Foundation
The book focuses on the upfront activities and ideas for new product and service development. A number of powerful concepts and tools are presented so your students can better understand how to facilitate new product development.
by Donald J McCubbrey - Connexions
The book is designed to introduce students to the essential concepts of business and other organizations. It focuses on small, entrepreneurial start-ups, and expands the discussion to include issues that are faced in larger organizations.
by Stephen J. Skripak - Virginia Tech
Contents: Foundations of Business; Economics and Business; Ethics and Social Responsibility; Business in a Global Environment; Forms of Business Ownership; Entrepreneurship; Management and Leadership; Structuring Organizations; Operations Management.