
Capture. Deliver. Excel. Applying the Principles of Business Writing
by Ilja van Roon
Publisher: Lucid Communication 2006
Number of pages: 92
Description:
This book aims to improve your writing skills by teaching you how to use the principles of business writing. These principles - focus, purpose, meaning, substance, structure, clarity and humility - have been derived from my work as a journalist, copywriter, corporate communication specialist and business writer. They reflect my experience of what works and my personal views of how business writing should be used within the organization.
Download or read it online for free here:
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(1.3MB, PDF)
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