The Marketing of Ideas and Social Issues
by Seymour Fine
Publisher: Project Gutenberg 1981
Number of pages: 134
An idea is taken for granted in the scheme of things. Someone exclaims, 'I've got an idea!' What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? What will be the effect of the acceptance of the idea? These are some of the questions dealt with in this book.
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