Logo

The Marketing of Ideas and Social Issues

Small book cover: The Marketing of Ideas and Social Issues

The Marketing of Ideas and Social Issues
by

Publisher: Project Gutenberg
Number of pages: 134

Description:
An idea is taken for granted in the scheme of things. Someone exclaims, 'I've got an idea!' What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? What will be the effect of the acceptance of the idea? These are some of the questions dealt with in this book.

Home page url

Download or read it online for free here:
Download link
(3.9MB, PDF)

Similar books

Book cover: eMarketing: The Essential Guide to Online MarketingeMarketing: The Essential Guide to Online Marketing
by - Quirk eMarketing
The author consolidates 11 years of real experience into a full length textbook that draws on both academic theory and practical experience. Intended for marketing students, this textbook covers all of the important aspects of online marketing.
(10043 views)
Book cover: Marketing CommunicationsMarketing Communications
by - Bookboon
A basic textbook from which the reader could learn the fundamentals of communication as it is applied to marketing. The most important concepts that underpin the strategy of effective marketing communications are identified and explained.
(6640 views)
Book cover: Google Beyond googleGoogle Beyond google
by - BookBoon
Google offers many useful products and features that span from its advanced web search applications to working on the cloud and social networking services. This book demonstrates the wide scope of Google products beyond the simple search.
(8073 views)
Book cover: Core Concepts of MarketingCore Concepts of Marketing
by - Global Text Project
The book introduces students to the marketing strategies and tools. It starts with a discussion of the marketing planning process, continues with the preliminary tasks of developing the plan, and the tactics available to the marketing planner.
(14399 views)